A few years ago I was speaking with an attorney-friend of mine. She had just finished her newsletter and wanted me to put it on her website. I asked her how she had time to run a law firm and also write articles. She huffed, "Are you kidding? I send out a newsletter and automatically get calls for more work."

Clients receive her mailing and realize they need to call her. And the contact info is right there in front of them. Genius!

It is really important to keep in touch with your customers, clients, contractors, or employees. Wouldn't it be great if you could save time, money, and be environmentally friendly at the same time?