Yes, We Have a Newsletter Too!

The Ink Free Media newsletter is a tool to help you communicate with your valued clients, customers, or employees. The newsletters are monthly, short, and filled with useful tips on getting your campaigns read, forwarded, and generating revenue. With sensitivity towards unwanted email, the bottom of every email will have an opt-out link which will remove you from future mailings.

Our Recent Articles

Follow the Bouncing Email
According to a recent report by DoubleClick, AOL has broadened its view of SPAM to include senders that do not honor bounce messages. A bounce message can occur when you send to an address that is no longer valid (hard bounce), mailbox is full, has a vacation/auto reply, or is blocked. If you repeatedly email addresses that are bouncing, mail administrators may view your messages as SPAM - and you may face legal problems.
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Know When to Stop Talking
You might have a lot to say, and you may have good reason—just make sure you give them the highlights so they'll at least get SOMETHING. A good rule of thumb for online articles is 500 words and total word count for the entire newsletter is about 1,000 to 1,500 words.
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How's the Content on Your Website?
You spent more money then you ever thought you would on your website. Now, having built it, you sit back and wait for the visitors to come. But after a few months you realize no one is visiting your site, you can't find it on Google, and you begin to wonder why you ever bothered.
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CAN-SPAM Act—What You Should Know
The CAN-SPAM Act is a federal law that went into effect on January 1, 2004. It is preemptive of all the state laws (currently, 36 states have their own anti-spam laws). I'll do my best to explain how this affects you but remember, I'm not a lawyer. If you're concerned that you might be pushing the envelope, get your lawyer on the phone.
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Standing Out From the Crowd
When crafting your newsletter, make sure your message:

• doesn't end up filtered to the trash bin
• gets opened, and read
• gets forwarded to a friend

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Are You Dazzling or Deleted?
The electronic newsletter is a powerful tool, but if your email goes directly to the trash bin, it's all for naught. And there's one thing you can do that will drastically improve your getting-read rate—avoid being the victim of a filter. The following tips will reduce your chances of being filtered, drastically improving your getting-read rate.
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What's Your Story?
When it comes to company newsletters, invariably the time comes when a client asks, "what are we going to write about next?"
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